Brand & Growth Marketer

Salary Competitive
Equity To be negotiated

Are you our new marketing all-rounder?

You can write it yourself. Execute it yourself. Catch an idea at 4 PM and have a sharp post ready the next morning - and innovate while having flair for marketing production by nature.

With us, you won't enter a marketing machine with 12 layers and approval rounds. You'll join a fast-paced startup in Aarhus where things happen quickly, where ideas are tested immediately, and where you get direct access to founders, team, and decisions.

In this role, you will translate tech and AI into human-driven content.

You'll also translate our ambitions, our culture, and our energy into words, images, and stories. You'll be there when culture is being created - not when it needs to be documented afterwards.

Join us on our growth journey

At Cernel, we're bringing the AI revolution to ecommerce by building the intelligent backbone behind every item sold online. We make ecommerce teams work smarter, faster, and with amplified abilities across the entire value chain - starting with what lies at the core: product data.

We're scaling rapidly, and our success depends on our ability to tell our story authentically and create content that resonates with our market. That's where you come in.

As Brand & Growth Marketer, you'll work closely with founders and leadership, getting direct influence on how we communicate our story to the world. Our clients range from Matas, Hummel, Vero Moda, LuksusBaby and many more.

Responsibilities and daily work

  • Partner directly with founders to build Cernel's marketing function from zero - shape brand, voice, channels, and playbooks as we scale

  • Own the full content engine: social posts, website copy, emails, ads, and sales materials - write fast, ship faster, and make tech sound human

  • Produce visual content end-to-end: shoot photos and videos of team, office, and events, and design in Figma within our design system

  • Design and run growth experiments across paid, organic, and lifecycle channels - form a hypothesis, launch it this week, let the data decide what ships next

  • Launch and optimize performance marketing campaigns (paid social, search, retargeting) - turn funnel metrics, CAC, and conversion data into the next test

  • Own the content calendar from 4 PM idea to live post the same evening - no approval rounds, no 12 layers, just ship

  • Automate the boring parts with AI tools (Claude and co.) - scale content production, research, and reporting without adding headcount

  • Build the operating system for marketing: tone of voice database, templates, documentation, and scalable processes so every new channel we open runs on rails

Who you are and requirements

  • 2-5 years in marketing, content, or growth - ideally from a tech/SaaS company or a high-velocity agency where you wore multiple hats

  • Strong written communication in both Danish and English - you can write a landing page headline, a sharp social post, and a high-converting ad in the same afternoon

  • Comfortable with performance marketing and structured experimentation - you understand funnels, conversion, and the difference between a signal and a coincidence

  • Eye for visual content, basic design skills, and comfort in Figma or similar tools

  • Understand how to communicate B2B SaaS products to both technical and non-technical buyers

  • Self-driven, structured, and execution-oriented - you own tasks from idea to live at record speed, without waiting for approval

  • Excited by building a marketing function from zero alongside founders - no playbook exists yet, you help write it

  • Technically curious and already using AI tools (Claude and co.) to move faster every day

Who we are

Cernel is building the next generation of ecommerce infrastructure with AI-powered agents that automate complex tasks and connect workflows across systems. We're developing an advanced agent framework that analyses data, makes decisions, and drives performance - giving ecommerce teams better results, higher conversions, and more time for creative work.

We are currently a team of 22 people working from our brand new HQ at Frederiksbjerg, Aarhus. We are ambitious, caring, and collaborative. We work hard, move fast, and genuinely care about building both a great product and a great organisation.

Next steps and how to apply

The process for the role will look as follows:

  1. Apply and share information about yourself

  2. Completion of talent assessment

  3. 30-minute onsite interview in Aarhus with CCO and Chief of Staff

  4. Meet stakeholders (will be planned as we go)

Perks and benefits

This job comes with several perks and benefits

Near public transit
Near public transit

Free office snacks
Free office snacks

Gym access
Gym access

Social gatherings
Social gatherings

New tech gear
New tech gear

Central office
Central office

See all 15 benefits

Working at
Cernel

Cernel is building the next generation of ecommerce infrastructure with AI-powered agents that automate complex tasks and connect workflows across systems. We're developing an advanced agent framework that analyses data, makes decisions, and drives performance - giving ecommerce teams better results, higher conversions, and more time for creative work. We are currently a team of 17 people working from our brand new HQ at Frederiksbjerg, Aarhus. We are ambitious, caring, and collaborative. We work hard, move fast, and genuinely care about building both a great product and a great organisation. -- Cernel was founded in early 2023, with office in Aarhus, Frederiksbjerg. www.cernel.ai

Read more about Cernel

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